Creating and maintaining a digital presence and effective systems is an ongoing process. MFC are on hand to scrutinise performance, and provide continuing support. We position ourselves as your impartial sounding board, advising as your independent Head of Digital or Strategy, CTO, CMO, or Analyst. Our independent position ensures we are vested only in our clients’ best interests.
What is ‘Advisory’?
Some of our Retained Advisory Services
Reporting and Analytics – We start a discovery audit by capturing and analysing existing and external data. From this, we strategise & plan targeted campaigns that have purpose and measurable goals. We report frequently, not just with results, but with suggestions for evolution and acheiving more.
Search Engine Optimisation – Ranking on Google and other search engines is critical for helping customers to find your business. We ensure that all digital platforms meet the best search criteria.
Paid and Organic Social – Featuring prominently on social media platforms is easy. However, targeting the right audience and attracting relevant users requires careful planning and analysis.
Onsite Optimisation – Expending effort driving traffic to your site can be futile if your user experience (UX) and code structure is not aligned with off-site content and activity. We test, analyse, and evolve your website to tally with other marketing activity, ensuring the user journey is seamless and successful.